Over the course of six days of running, their FURTHER was found in joy, pain, love, fear, World Records, teamwork, and 2880+ collective miles.
Thanks to each and every one of you that cheered for them from afar. If we’ve learned anything, it’s that FURTHER is a team sport.
#lululemonFURTHER
“The miles don’t matter now, I only care about my teammates and that we got to do this together.” @vrikokwok
Yesterday Vriko ran 100 miles. A year ago, she hadn’t run 1K continuously. How did Vriko go FURTHER? With her teammates by her side. Swipe to relive a once-in-a-lifetime moment.
#lululemonFURTHER
“Further is going beyond my understanding of potential. I believe that running is a way to test and challenge yourself as a training ground for life. Runners are getting ready for hard things. I have let’s f—ing go tattooed on my wrist.”
1st 📷: Our camera roll.
2nd 📷: Behind-the-scenes camera roll.
#lululemonFURTHER
Let’s hear one final cheer for these trailblazing women. Over the course of 6 days, 10 runners showed us what’s possible when you just keep putting one foot in front of the other—together. They went through highs, lows, and every feeling in between while running 2880+ collective miles. Let them know how it made you feel to watch them dig deep, push hard, and come together to go from FURTHER to furthest. #lululemonFURTHER
Victory tastes better in beyondfeel.
The shoe that took 10 women further. Like 2880+ collective miles, 10 personal bests, and more than a couple records— further.
#lululemonFURTHER
Less than 24hrs remaining of FURTHER. Let’s send our athletes enough positive energy to fuel them all the way to the finish. The comments section is now open. Give us your best. #lululemonFURTHER
An ultramarathon calls for ultra-eats. Here are a few of the things our athletes have been spotted eating.
🧀 A toastie and cool ranch chips
🍜 Noodles
🥒 Pickles and potato chips
🌶️ Shin ramen
🥓 More than a few bites of bacon
🥪 Turkey sandwich on GF sourdough bread with mustard and lettuce
🥜 GF toast with chocolate hazelnut spread and peanut butter
🦴 Pork bone noodles
👏 Tofu scramble
🍫 Chocolate ice cream bar
“It’s just running. It’s more than running.” Kayla Jeter is 5 days into FURTHER—a 6-day ultramarathon that’s testing the limits of 10 trailblazing women. Collectively they’ve covered over 2400 miles, breaking records and personal bests along the way.
For Kayla, it goes beyond distance. Yes, she’s already surpassed her furthest 4 times over. But the real progress has been in rallying behind her FURTHER teammates and living into her purpose of diversifying the sport. Less than 24 hours to go—keep those kudos coming.
Follow Kayla’s #lululemonFURTHER journey on Strava by clicking the link on their bio.
An ultra crew’s responsibilities: fuel, recovery, hydration, strategy, scheduling, motivation. There’s literally nothing a crew won’t do for their athlete. And we mean NOTHING. #lululemonFURTHER
Records are for breaking, and that’s what @runcamille is working to do @lululemon FURTHER this #internationalwomensday .
She’s on track to break the historic long-standing men’s 6-day distance World Record of 644.23 miles. If you want to see the pace it takes to break the Men’s World Record and make history, check out her 48hr stats tracked by @COROSglobal .
48hr Mileage: 247.73 miles
Avg Pace: 11:37 per mile (including breaks)
Avg HR: 135 bpm
Avg Cadence: 180
Avg Tacos: 🌮🌮🌮🌮 (NB: Taco data not currently available on COROS)
Two days down and four more to go. Wishing all athletes the best as they continue to push their limits.
#lululemonFURTHER#trainwithCOROS
6. DAYS. OF. RUNNING. STARTS. NOW.
Drop your support below and we’ll turn it into a cheer sign on course. Let’s make this comment section go down in history. Just like these women will.
#lululemonfurther